About Us


The Tormohlen family has been in the auto business since 1940. We have owned and operated both new car dealerships and used car dealerships in the Rockford and Freeport area. Over the years, we have held Hudson, Chevrolet, and Chrysler Dodge Jeep franchises.

Our dealerships have received many prestigious awards including the Chevrolet Service Supremacy Award, National Automobile Dealers Association Certified Auto Merchandiser, 18 Chrysler Five Star Awards of Excellence, Sam Walton Business Leadership Award, Northwood University Dealer Education Award, Chrysler Five Star Benchmark Dealership Award, Illinois Foundation for Business Excellence Award, and the "Oscar" the TIME Magazine Quality Dealer of the Year Award.

We are members of the National Automobile Dealers Association and currently serve on the Board of Directors of National Independent Automobile Dealers Association and the Illinois Independent Automobile Dealers Association.

On our website, you can view our inventory, apply for financing, or even use our Vehicle Finder to have us locate the vehicle that you're looking for - even if it's not included in our online inventory.